TRINAMIC is a fabless semiconductor company developing ASSPs for motion control of fractional horse power stepper motors and brushless DC motors. TRINAMIC's integrated circuits are manufactured to the highest standards in the world's most advanced manufacturing plants. TRINAMIC differentiates its expertise as a combination of understanding the specific requirements of motors and IC design know-how. While the competition often comes from and focuses on semiconductor technology, TRINAMIC is at home in both worlds -- the world of motors and the world of IC design. For customers, Trinamic's application driven approach means that they do not need an in-depth knowledge about motors nor about DSPs or control circuitry in general. Consequently, the design phase is vastly minimized resulting in significant labor and cost savings. Trinamic′s mechatronics approach – the integration of electronic control, system thinking and precision mechanical engineering – attempts to achive an optimal balance between the mechanical structure, in this case the motor, and its overall control. For instance, the methodology used in the design of the TMC246 stepper motor driver IC eliminates the need for external components and sensors: The motor is the sensor.